Intelligent
Market Access,
Delivered as
Outcomes
Unify policy, performance, and behavior
into a Single Operating Layer.
across datasets
access wins
INDUSTRY CHALLENGE
Where Market Access
Strategy Breaks Down
Even sophisticated Commercial teams struggle to extract actionable value from the mass of healthcare datasets they purchase.
Siloed Data Environments
Payer, claims, and formulary data stay siloed without an automated cross-reference layer
Blind Performance Tracking
Coverage is tracked in abstract insured-lives, with no visibility into actual dispensed Rx trends
Non-Converting Wins
Hard-won tier and contract expansions often fail to translate into down-market Rx growth
Invisible Suppression Barriers
Payer-side rejections are hard to isolate from organic patient drop-off or prescriber intent
Disconnected Field Targeting
Territory strategy relies on macro assumptions, not each prescriber's true local plan mix
Data Firefighting Cycles
Analytics teams lose weekly cycles to manual validation instead of forward-looking decisions
WHY US
Proven Business
Impact
Backed by years of deployment experience operationalizing AI Analytics for leading Pharmaceutical organizations, our infrastructure connects the metrics that matter most.
Accelerate Contracting Decisions
Move from guesswork to confident, data-backed pricing and rebate decisions.
Expose True Access-to-Rx Linkage
See exactly how local formulary placement converts to net sales performance.
Maximize Pull-Through Returns
Turn contracting wins into down-market demand and capture incremental scripts.
Isolate Real Script Suppression
Separate payer rejections from patient abandonment to respond with precision.
Precision Field Prioritization
Prioritize rep call loops using true local access advantage, not generic lists.
Reclaim Weeks Lost to Data
Automated semantic layers handle stewardship, eliminating manual cleansing.
SOLUTION MODULES
See Our Use Cases In Action
Insight, Reasoning & Intelligence System
IRIS is an agentic AI system that detects market deviations and explains why — at scale. It ingests TRx/NBRx, payer, formulary, channel, and HCP signals across 150K+ entity combinations to move teams from days of manual investigation to minutes of guided, explainable intelligence.
- Detect Market Deviations
- Validate Domain Signals
- Generate Root-Cause Insights
Core Outcome
The Unified Payer Spine Matrix
Our proprietary Payer Spine maps health plans, payer networks, and PBM hierarchies into one golden record, anchoring formulary, claims, and portal data for true, connected harmonization.
- Formulary Policy (MMIT / DRG)
- Longitudinal Claims (IQVIA / Symphony)
- Downstream Data (Hub / PBM Portals)
Core Outcome
Favorable Access Scoring & Targeting
Built on ciATHENA™ multi-agent agentic AI platform, FAST quantifies, simulates, and optimizes payer and HCP-level access opportunities — transforming fragmented access and prescribing data into growth-ready, actionable intelligence.
- Quantify Payer Access Dynamics
- Prioritize High-Value HCPs
- Simulate Incremental Access Impact
Core Outcome
PLATFORM EXECUTION SUITE
Decision Intelligence Across the Contract
Continuum
A unified Analytics layer built to address every stage of the brand contract lifecycle.
Scenario Simulation
Simulate pricing structures, complex discount arrays, and tier placements on the fly with instantly automated forecast parameters to protect gross-to-net health.
Feasibility Modeling
Evaluate bottoms-up prescriber acquisition patterns and required target conversion curves to ensure deal scenarios achieve clear gross-to-net viability.
Macro Shock Sizing
Simulate market resilience and predict product margin changes or volume degradation coming from structural macro policy updates or class design redesigns.
Precision Targeting
Prioritize localized field force activities based on the exact provider-payer mix, historical brand analogs, and active patient volume capacity.
Pharmacy Terminal Capture
Trace restrictions live at the fulfillment counter to mitigate script drops, proactively separating payer control behavior from patient abandonment.
Prescriber Opportunity Identification
Identify HCPs with the greatest potential to drive adoption based on access favorability, prescribing likelihood, and patient opportunity signals.
Deep-Dive Diagnostics
Uncover and diagnose sub-national, regional, and specific account performance variations through multi-dimensional variance models that target root drivers.
Net Sales Protection
Audit submitted invoices against contract definitions and flag revenue leakage from duplicate rebate claims, 340B diversion, or copay card anomalies.
Analog
Cataloging
Store realized contract outcomes in a shared corporate repository, transforming past contract performance into refined predictive inputs for future cycles.
WHAT SETS US APART
From Hindsight to Foresight
Insights That Drive Impact
The latest thinking from our team, pulled straight from the source.