Information Management
Current landscape of Information Management
for Life Sciences companies
Challenge
Most Life Science Companies usually deploy disparate Technologies for Commercial Data management
DWH & MDM : SQL, Informatica, AWS, Snowflake, Reltio..
Analytics : SAS, Alteryx..
BI : Tableau, Qlik,Power BI..
Solution
Information Management offers Apps that cover CDW, Marketing Data Hub, Master Data Management and Patient Data Hub in one Unified Commercial Analytics Cloud- ciPARTHENON™. Our Commercial Cloud requires no coding, and any change can be implemented through intuitive GUI-based interfaces.
We solve for all your needs in the
Commercial Analytics Space
Competition focuses on specific business functions(s), not the entire spectrum and therefore, doesn’t solve the problem of point solutions and functional silos.
POWERED BY
ciPARTHENON
Master Data Management
The ciPARTHENON™-powered Master Data Management (MDM) tool streamlines data processes from ingestion to integration, providing functionalities for data quality, consistency, security, and compliance. This modular approach enhances efficiency in data ingestion, validation, governance, and security, empowering organizations to maintain dependable master data
Commercial Data Warehousing
Commercial data warehousing powered by ciPARTHENON™, refers to the strategic use of advanced data storage and management systems. It consolidatesdiverse commercial data, including sales, marketing, and supply chain information, into a centralized repository.It enables organizations to consolidate, integrate, and analyze this data to gain actionable insights into market trends, customer behaviors, and product performance.
Patient Data Hub
The Patient Data Hub powered by ciPARTHENON™, serves as a comprehensive repository for a variety of patient-related data, encompassing drug histories, treatment plans, clinical trial prescriptions, and other pertinent evidence. This centralized app empowers organizations to extract valuable insights intopatient demographics, treatment responses, and emerging disease trends.Furthermore, the app upholds stringent standards for data integrity, security, and compliance with privacy regulations.
Data Health Monitor
The Data Health Monitor App powered byciPARTHENON™, is a specialized tool designed to ensure the integrity, quality, and compliance of data crucial to various operations. This application continuously monitors key metrics and indicators related to data quality, completeness, consistency, and compliance with regulatory standards.
Marketing Data Hub
ciPARTHENON™ Marketing Data Hub is a centralized platform ensuring seamless integration and harmonization of diverse marketing data sources. It provides a comprehensive repository for physician interactions, sales data, promotions, market insights, and digital campaigns. This empowers organizations to make data-driven decisions, allocate resources efficiently, and measure the impact of marketing initiatives on brand performance and market share.
Advanced Pre-Built Visualisations to Surface
Insight with Speed
- Ready to deploy pre-built modules.
- Set notification and alerts
- Customized view across modules
Act now & lead your team towards unparalleled success
Blogs
Explore thought leadership that connects data, intelligence, and real-world impact: insights that empower life-sciences leaders to make smarter, faster decisions.
In life sciences, every commercial decision carries weight and cost. Pharma brands invest millions of dollars across channels each year: dig...
SCOTTSDALE, Ariz.,Oct. 29, 2025/PRNewswire/ -- CustomerInsights.AI (CIAI) today announced the launch ofciATHENA's Market Mix Modeling (MM...
The question of whether Agentic AI in Pharma is hype or real is a complex one. While there is significant potential for Agentic AI to improv...
CustomerInsights.AI, a leader in AI-powered commercial insights for Life Sciences companies, is proud to announce its inclusion in the 2025 ...
PHOENIX, June 30, 2025 /PRNewswire/ -- Last weekCIAIannounced the launch of ciATHENA, a next generation Agentic AI platform built to acceler...
Microsoft Azure customers worldwide now gain access to CustomerInsights.AI's Incentive Compensation (IC) Administration App to take advantag...
